SCHEDULE
Sunday, September 15
4:00 pm
Registration and Expert Hall opens
6:00 pm
Dinner
7:30 pm
What Sets Christian Publishers Apart: An Author's Perspective
Sarah Walton, author of works published by The Good Book Company, 10ofThose, and (forthcoming) Crossway
8:00 pm
A Vision for Christian Publishing
A former ECPA board member and publisher reflects on some prophetic biblical values and how they may guide leaders in Christian publishing to serve a conflicted church in a combative world.
Bob Fryling, Leadership and Publishing consultant
Monday, September 16
7:30 am
Breakfast
8:30 am
Welcome
Jeff Crosby, ECPA President
8:45 am
The Four Biggest Mistakes Good Change Leaders Make
A wise mentor once said, “At the moment of crisis, you don’t rise to the occasion. You default to your training.” In this keynote, Tod Bolsinger will share how the kinds of training that enabled good leaders to become trusted and respected often becomes the obstacle to overcome when leading organizational change in a disrupted world. Together we will examine the old mindset, the new skill set and the adaptive reset needed for good leaders to take their organizations into uncharted territory.
The session will be followed by an extended time of interaction with Bolsinger and exercises among table groups.
Tod Bolsinger, Author and Principal of AE Sloan Leadership
9:45 am
Group Discussion and Interactive Exercise with Tod Bolsinger
10:30 am
Break
11:00 am
Publishing Beyond the Book: A Conversation with Bill Reeves
Music. Film. Radio. Media. Books. Although we are people of the book, there are a host of opportunities to connect ideas and content beyond the printed page in our efforts to both maximize our impact and expand the pie of Christian publishing broadly understood. In a conversation with ECPA President Jeff Crosby, Bill Reeves, who was appointed CEO of David C. Cook Publishing/Integrity Music in December of 2023, will share from his experiences in “publishing beyond the book” and how to think globally about the work of Christian publishing.
Bill Reeves, CEO of David C. Cook/Integrity Music, with Jeff Crosby
11:45 am
Lunch
1:00 pm
The Surprising Gift of Healthy Communication in the Workplace: Leveraging the Impact of Nonverbal Communication & Healthy Conflict
We often need to hear something seven times before it really sinks in. In a work setting, how do we apply this principle of beneficial overcommunicating especially when employees feel burned out? Our everyday communication practices shape, maintain, and direct our work culture. What strategies help in the maintenance and further development of organizational health? Join Dr. Arianna Molloy as she shares how we can avoid common communication pitfalls and increase bridge-making dialogue so organizational members at all levels feel inspired and empowered to be a contributor in a healthy organizational climate.
Dr. Arianna Molloy, Author and Communications Professor, Biola University
2:00 pm
The Power of Story for Gen Alpha & Beyond
In the totally-wired, screen-based world of Gen Alpha kids and their millennial parents, how does the power of story still resonate? Understand Gen Alpha and you also understand the critical pain points and priorities their parents are living with.
In the midst of this sea change, the platforms are shifting, and being undercut with A-I shortcuts that will rob future generations of the benefits of the creative struggle. Yet, there is hope in the power of story. Nothing transforms people, communities and culture like the power of story, helping us find purpose in our calling and unity in our place of belonging. Whether you are bringing to life a short-form internet blog or the next 400-page novel, the power of story is universal and timeless, but we must be mindful of how people today discover and share the stories that connect and transform.
Rick Rekedal, Chief Creative Officer & Executive Director, Belmont University / Creative Arts Collective
3:00 pm
Break
3:30 pm
Religion as a Luxury Good
Professor, researcher and author Dr. Ryan Burge has focused much of his research on the myths and realities of the church including the “nones” and the idea of the “de-churching” of the U.S. In this plenary session, Burge will unpack research related to the current state of the American religious landscape and suggest several implications for all of us who work in Christian publishing.
Dr. Ryan P. Burge, co-author of The Great De-Churching (Zondervan, 2023)
4:30 pm
Sessions adjourn / Networking in Expert Hall
6:30 pm
Dinner
7:45 pm
An Introduction to the Flourishing Collection
A new AI cooperative that has formed called Flourishing Collection that gives faith-based publishers the opportunity to leverage ethical AI for their own purposes and gives them control of their data and the ability to choose what AI models can train on and distribute their content.
Scott Beck, CEO, Gloo
Tuesday, September 17
7:30 am
Breakfast
8:30 am
Revival Opportunity Will Come at a Cost
In a post-pandemic world marred by polarization, divisiveness, sexual dysphoria, fragmented families, abandoned communities, pessimism, cynicism, and religiosity, the Gospel of Jesus and His Kingdom is still the answer to set dislocated things right. Western culture has distorted and redefined what is acceptable behavior, and social disconnection grows despite a world of vast technical connections. For the Body of Christ and the broader community to refocus on the timeless and treasured tenets of the Gospel of Jesus and His Kingdom, a complete overhaul, rather than mild adjustments, will be required. The next generation (Generation Z) is vital in this overhaul, but creating the space needed for their best contribution will cost all of us something -- and some of us everything.
Marvin Campbell, U.S. President, The Navigators
9:30 am
How Your Sales & Marketing Teams Can Power Up Your Book Launches: A General Trade Publisher's Perspective
This session, delivered by a seasoned general trade publishing C-level executive, will cast a vision for evaluating your book launches in real time rather than waiting for a six or 12-month review, integrating your marketing and publicity into your sales efforts, and moving up your timetables. It will also explore the ways you can actively engage with your distributors and authors to boost pre-publication sales.
Cynthia Sherry, Group Publisher for Chicago Review Press and Triumph Books
10:30 am
Break
11:00 am
Discussion: Interacting on session content and important industry issues
This session, delivered by a seasoned general trade publishing C-level executive, will cast a vision for evaluating your book launches in real time rather than waiting for a six or 12-month review, integrating your marketing and publicity into your sales efforts, and moving up your timetables. It will also explore the ways you can actively engage with your distributors and authors to boost pre-publication sales.
C-Suite Round Tables, facilitated by ECPA Board members
12:00 pm
Lunch
1:00 pm
Adjourn